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The Ball 2010

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The Ball 2010

Have you heard of The Ball? This is no ordinary ball. This ball was hand-stitched in the Alive & Kicking factory in Kenya. A factory that employs local people to hand-stitch footballs for the children of Africa and promote health awareness through sport.

From Battersea Park in London - the venue of the very first association rules football match - The Ball is on a 15,000 mile journey through Europe, over the Mediterranean Sea and down the length of Africa to the opening ceremony of the FIFA World Cup 2010 on June 6th 2010.

On its way The Ball will be part of hundreds of organised games of football, impromptu kick-abouts on beaches, streets and railway stations, signed by famous football stars and celebrities and most importantly The Ball will take part in events organised by the Special Olympics at centres throughout Africa for intellectually challenged people.

The Ball hopes to bring the World Cup closer to the people who wouldn’t otherwise experience it, to extend the impact of the World Cup from the host country to the wider region and the African continent itself.

The Ball is well on its way to Johannesburg.

Follow its progress on its blog, TV channel and Facebook page to make sure you don’t miss out on this epic adventure to use the power of football to promote unity and equality across the world.

Find out more about The Ball

About

Article type

News

Author

Joe McTague

Published

Wednesday, April 14, 2010 - 23:00

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