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Celebrate the International Day of Sport for Development and Peace digitally

Celebrate the International Day of Sport for Development and Peace digitally

Peace and Sport: Today more than ever sport can inspire, give courage and hope for the future, as it is a powerful tool to reinforce fraternity and cooperation.

In the present crisis, the International Day of Sport for Development and Peace is a propitious day to send a strong message of global solidarity and reinforce our bonds with each other in an indissoluble way through sport.

Every year, Peace and Sport mobilises the sport world as well as governments and civil society to celebrate the International Day of Sport for Development and Peace on 6 April. It also keeps record of all initiatives hosted by other organisations and individuals in celebration of IDSDP through the online platform www.april6.org. In 2019, 1,150 initiatives were registered in 136 countries. To help encourage and support actions aimed at promoting IDSDP in a digital way, April6.org provides toolkits including social media guides, and brochures about peace through sport.

“This year, we encourage everyone to mobilise digitally by using one’s creativity,” announced Joël Bouzou, President and Founder of Peace and Sport.

Webinars, photo contests, online tournaments, and #WhiteCard photos are all initiatives that anyone can set up locally. The most important thing is to celebrate this international day and to recall the positive role of sport for development and peace.

Since 2016, Peace and Sport rewards the best April6 initiative. The April6 Initiative of the Year represents an important means of acknowledging the contributions of individuals and organisations promoting IDSDP. Last year, the Venezuelan organization Deporte para el Desarrollo received the “April6 Initiative of the Year” Award for the first “Learn, Play and Try” Festival. The festival brought together young beneficiaries through the positive values of rugby.

How to take part on April 6 in a digital way?

One of the biggest initiatives for IDSDP, is Peace and Sport’s annual #WhiteCard digital campaign which encourages people to take photos while holding a white card in symbolisation of their commitment for peace through sport, and to share them online using the hashtag ‘#WhiteCard’. As a reference to the yellow and the red card in the sporting world, the #WhiteCard invites not to punish but to create positive real change. This year the campaign will be launched by 30 March and will focus on the theme “Behind each #WhiteCard, there is a story”. It will highlight the stories of individuals who have been positively impacted by sport.

In the past, many emblematic personalities have participated in the #WhiteCard campaign such as Didier Drogba, football legend and Vice-President of Peace and Sport, Champion for Peace and former French Sports Minister Laura Flessel, Champion for Peace and Olympic sprinting champion Yohan Blake, H.E. Mr. Iván Duque, President of the Republic of Colombia, and the President of the International Paralympic Committee, Andrew Parsons. Thanks to this strong mobilisation, the #WhiteCard digital campaign reached 98 million people on social networks in 2019.

Today more than ever sport can give a lot of hope for the future as it is a powerful tool to reinforce fraternity and cooperation. In the present crisis, the International Day of Sport for Development and Peace is a propitious day to send a strong message of global solidarity and reinforce our bonds with each other in an indissoluble way.

Visit the Peace and Sport website for more information.

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Monday, March 16, 2020 - 14:08