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ESPN builds and dedicates multifunctional sports court in São Paulo

Copyrights: ESPN

ESPN builds and dedicates multifunctional sports court in São Paulo

Built by community volunteers and ESPN employees, the new safe play space will be the home of sustainable programmes teaching young people employability skills through sports.

Community leaders, local residents, and special guests gathered in São Remo, São Paulo, today to participate in the opening of a new multifunctional sports court dedicated to the local community and its residents. The global project is led by ESPN and community organisations love.fútbol and Vencer alongside local organisations, EPROCAD and the University of São Paulo (USP).

The court and surrounding area, refurbished with the help of community members and ESPN employees, will be the home to ongoing programmes for young people in the community where they will learn job skills and be empowered to fulfil their potential, all through the power of sports. The programme was developed by award-winning programme, Vencer, which uses sports as a vehicle to provide communities across Latin America with training and skills that lead to employment through sports and enables young people to achieve success in life.

Hosted by ESPN Brasil talent, Juliana Veiga and Gustavo Hofman, the event was attended by German Hartenstein, General Manager, ESPN Brasil; community volunteers who helped build the space, local residents and their families; ESPN employees; and community sports and arts organisations. The celebration included cultural performances, special recognition of community leaders who volunteered their time to the project, as well as soccer matches open to the community.

"We are visionaries when we talk about sports. Working together with several partners, we identify a space where families, children and teenagers can play together and become active in various activities. It can provide a way to build values of citizenship and a better society. This is ESPN's goal to support and invest in many social projects in Brazil and around the world, enhancing the transformative power of sport”, said Ana David, Legal Director with responsibility for community engagement at ESPN Brasil.

São Remo is a community in the western part of São Paulo, home to approximately 6,000 people and has some of Sao Paulo’s lowest rankings in income, education and health. love.fútbol, which builds community sports facilities all over the world, helped to select the location for the new court based on need, population and socio-economic status. The University of São Paulo kindly authorised use of the space. Vencer, in conjunction with Programa Esportivo de Desenvolvimento Humano (Prodhe), will organise sporting activities for the young people to enable them to spend less time on the streets and more time on the court. These collaborations have created a true sense of ownership of the space by the community, enabling ongoing, sustainable and impactful use.


Article type



Beyond Sport


Tuesday, June 27, 2017 - 11:16