You are here

Sported announces partnership with Simplyhealth

Copyrights: Sported, Simplyhealth

Sported announces partnership with Simplyhealth

National charity Sported has announced a partnership with the leading healthcare plan provider Simplyhealth. Together, they have launched a new app, SimplyMe, as well.

  • Simplyhealth launches free app ‘SimplyMe’ to help improve health and wellbeing in the UK.
  • New health and wellbeing app will donate £5 to Sported for every new download.
  • Sported helps 160,000 young people facing disadvantage to stay healthy, safe and active through sport.

The national Sport for Development charity Sported has announced a new partnership with Simplyhealth.

Leading healthcare plan provider Simplyhealth have pledged they will donate £5 to Sported every time someone signs up to their new free-to-use health and wellbeing app ‘SimplyMe’ app.

The aim of the app is to help people identify small, easy changes that help them to lead healthier lives and look after their mental health. This is seen as vital after respondents to a Simplyhealth survey said lack of activity and poor mental health had increased during the Covid-19 pandemic, with willpower being a major barrier to improving their health.

The survey also found that 40% of respondents would be motivated to exercise more if their fitness tracker or device raised funds for a charity or community initiative.

Sported is a national charity which supports almost 3,000 community sport and youth groups across the UK. These groups help 160,000 young people facing disadvantage to stay healthy, safe, and active through sport.

Nicola Walker, CEO at Sported, said: “Sported are delighted to be working in partnership with Simplyhealth to ensure the wellbeing of young people often living in disadvantage.

“We believe that grassroots groups have a unique role to play in engaging and inspiring young people, using sport to make a positive difference to communities and improving physical and mental health. Sported provide mentoring support for these groups, ensuring they have the resources needed to grow and thrive.

“With Simplyhealth’s generous support, we can help these extraordinary groups during this difficult time to get back up and running, protecting their future sustainability. This will ensure that over time, young people can return to safe and positive environments, be active and enjoy the best of their community.”

Copyrights: Sported

Romana Abdin, Chief Executive at Simplyhealth, said: “Never has our sense of community been more important, or relevant as it is today. We are really proud of our heritage and wanted to show how much we care about the health of the UK and continue to do our very best for our customers. Throughout the past months we have seen everyone come together, in their communities, working for the greater good.

“We have listened to what people want, and are now harnessing that power of community, bringing our Purpose to life, and showing everyone that they can take control of their health and also help others in the process. We’re delighted to be working with Sported as we all have our part to play in staying healthy and looking after each other.”

About the app

Copyrights: SimplyMe

The SimplyMe app helps people to make small easy steps to better health and wellness, by allowing users to monitor data on their BMI, emotional wellbeing, sleep, and heart rate, and identify personalised changes to improve their physical and mental health.

The launch follows new research from Simplyhealth which reveals that many people have experienced negative impacts on their mental and physical health since the outbreak of COVID-19 in the UK but are determined to take action to improve their health.

The 2,000 UK adults surveyed stated that because of the pandemic:

  • 42% feel their physical fitness has suffered
  • 42% feel their mental health has suffered
  • 38% have found it more difficult to sleep
  • 19% are less healthy than before the pandemic

Of those who have become less healthy during the pandemic:

  • 38% are less active
  • 29% are eating more junk food
  • 26% are drinking more alcohol

Despite this, the majority (62%) believe they will be more proactive about looking after their health and wellbeing as we come out of the pandemic. However, one of the biggest challenges to health is lack of motivation, with nearly half of respondents (48%) saying that willpower is a major barrier to health improvement.

When asked what could make a difference in getting them back to good health, 51% of those surveyed said technology will play a key role, with fitness trackers, smart watches, and apps being seen as helpful in motivating people to improve their health and wellbeing.

Motivating people through community spirit

The COVID-19 pandemic has seen community spirit flourish, as many people have become aware of, or had challenging experiences related to their health and are now looking for ways to give something back and help those around them. 

In response to this need, Simplyhealth will donate £5 to Sported every time someone signs up to the SimplyMe app.

To find out more about SimplyMe, visit or download the SimplyMe app via the App Store or Google Play Store.

About Sported

Helping community groups survive, to help young people thrive.

Sported is a UK wide charity promoting fairness and equity for young people through grassroot sport and physical activity. Sported are the UK’s largest network of community groups supporting 160,000 young people to overcome barriers to reach their full potential.


About SimplyMe

SimplyMe works by monitoring data that the user puts in, as well as synching information from a wearable device (FitBit, Garmin, Apple Watch or Apple Health app, or a simple pedometer) to track the user’s sleep, weight, heart health, emotional wellbeing, and activity. Using science-based algorithms to spot patterns, the app gives users personalised insights and ideas to help them readdress the balance and feel better and healthier.

The SimplyMe app is available to download now via the App Store or Google Play.

About Simplyhealth

Since 1872 we’ve been helping people get healthcare through our health plans, charity partnerships and by being a voice in healthcare. Today we’re delighted to be the UK’s leading provider of health plans, dental plans and pet health plans, which help individuals, families, employees and pets to get support with their health when they need it.

We don’t have shareholders which means we are totally focused on making sure no one goes without the healthcare support they need, and why we are passionate about being a voice in healthcare and partnering with charities to reduce health inequality. We have a commitment to donate part of our pre-tax profits to charities or community projects each year and spread our donations across a wide range of healthcare-related charities.

In 2019 we became Official Healthcare Partner of England Rugby, a partnership that will help us deliver on our purpose and improve access to healthcare for the rugby community.


Article type



Thursday, October 15, 2020 - 06:48

E-Newsletter subscribe