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Fundraising in Sport for Development: How to invest your time, energy and resource

Fundraising in Sport for Development: How to invest your time, energy and resource

What do we need to consider when investing in fundraising? Where should we invest our time, energy and resources? Join Oaks Consultancy for a webinar on fundraising in sport for development.

Date

Thu, 09/15/2022

Join Oaks on 15 September at 14:00 BST for the third and final event of the 2022 Fundraising in Sport for Development series! This panel discussion will explore how fundraising leaders from both inside and outside the sport for development sector decide to invest their time, energy and resources, what impact this has on their fundraising performance, and what opportunities they see on the horizon.

It will come as no surprise that there is a proven positive correlation between fundraising investment and fundraising performance. The latest State of the Sector Report revealed that organisations who increased their fundraising spend last year were 37% more likely to meet their fundraising target than those who did not.

Higher spend = better performance might be obvious, but knowing how and where to focus your investment can be a little more challenging! Join Luke Southall as he hosts a discussion with some of the world’s most experienced fundraisers, breaking down their top considerations when it comes to fundraising investment.

The first guest speaker joining us will be:

  • Katie Bowyer, Director of Fundraising Strategy at British Red Cross. Katie is an experienced senior leader in the charity sector. At BRC, she is responsible for developing an ambitious transformational programme for fundraising development and supporter engagement. She has also previously held senior fundraising roles at Diabetes UK and Great Ormond Street Hospital Charity and has worked in a range of other UK charities including NSPCC and Bliss.
  • Hayley Short, Director of Relationship Fundraising at Macmillan. Hayley has been an integral part of Macmillan Cancer Support for 14 years. She spent 5 years leading the Challenge Events team before moving into Head of Supporter Care. Since September 2021, she has been responsible for the UK wide Relationship Fundraising team, Challenge Events and Supporter Care.

More panellists will be revealed over the coming weeks - find out more here!

Register now to hear from Katie and her fellow panellists, as they tackle this pivotal topic for the sector.

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