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The Power of Sport and Diplomacy

The Power of Sport and Diplomacy

The event will explore the use of sport as an element of public diplomacy.


Tue, 02/05/2019 - 08:30


New York, NY
United States

In today’s global sports world, the intersection of sport and diplomacy has become an everyday phenomenon. The power of sport is wide and diverse, but is greatest when it unifies peoples across cultures and communities to better understand each other; a remarkably similar outcome to that which Diplomacy endeavours to achieve. Different approaches to global sports leadership and utilisation of sport as an element of soft power/public diplomacy efforts are deployed around the world by states and non-state actors like leagues, teams, companies, and individuals. But just what, exactly, does the intersection of sport and diplomacy look like? What is sport diplomacy? Who, in today’s Internet-connected, social media-influenced world, serves as de facto ambassadors each time they represent, communicate, and negotiate in and around the arena?

Over the course of two roundtables and a keynote address, together some of the best minds, policy makers, athletes, administrators, journalists, practitioners and students of the global sport arena will learn and exchange about how the power of sport is used in different ways around the world, with a focus on transnational influences. While one main emphasis will be on sport’s power to serve as a unifier of communities, cultures, and citizens across national borders (i.e. sports diplomacy), other uses of sport’s power will be contemplated, such as its ability to encourage social change, generate greater gender equality, or used in a nation’s branding/influence.


  • Sam Marchiano, Award-winning Sports Journalist; Adjunct Instructor, NYUSPS Preston Robert Tisch Institute for Global Sport
  • Grant Wahl, Senior Writer, Sports Illustrated; Host, Planet Fútbol Podcast, Planet Fútbol TV show on SI TV; Fox Sports TV contributor
  • Jérémie Bréchet, Former French International Football Player, Sport & Démocratie
  • Amadou Gallo Fall, Vice President and Managing Director, Africa, National Basketball Association
  • Cameron Myler, Clinical Assistant Professor, NYUSPS Preston Robert Tisch Institute for Global Sport; Arbitrator; Lawyer and Four-time Olympian
  • Dr. J. Simon Rofe, Reader in Diplomatic and International Studies; Programme Director for MA Global Diplomacy, Centre for International Studies and Diplomacy, SOAS University of London


  • Dr. Lindsay Sarah Krasnoff, Author, The Making of Les Bleus, and Consultant, Sport & Démocratie, Centre for International Studies and Diplomacy, SOAS
  • Dr. Hakim Zermouni, Author, Smart Power in Barack Obama’s Foreign Policy, Sport & Démocratie
  • Youcef Ouldyassia, Founder and CEO of YOUNOMA Prod; Former Professional Basketball Player; Producer-Director; TV Journalist/Consultant on an NBA show, Sport & Démocratie
  • Dr. Allen Hershkowitz, Chairman & Founding Director, Sport and Sustainability International
  • View the full agenda at the event website

About event


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