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Sport Matters celebrates IDSDP 2017

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Sport Matters celebrates IDSDP 2017

On 6 April the world unites in celebration of the potential of sport to contribute to sustainable development and all are invited to join Sport Matters to showcase how sport is making a positive impact in communities around the world.

Sport Matters is an Australian based NGO that aims to make a positive and long-lasting impact on development in Australia and developing countries with a focus on the Pacific, Asia and Africa. Sport Matters is a full member of the Australian Council for International Development (ACFID), the peak Council for Australia’s not-for-profit aid and development organisations working to attain a world where gross inequality and extreme poverty are eradicated. 

The organisation is delighted to launch its international social media campaign in partnership with the National Rugby League (NRL) showcasing Sydney’s premier sporting venues at Moore Park. Sport Matters and the NRL share a proud history partnering with NRL on Sport for Development activities, and with the 2017 Rugby League World Cup taking place later this year in Australia, New Zealand and PNG, it’s a great time to celebrate the role of sport in promoting diversity, harmony and equality.  

To date there have been three opportunities to capitalise on 6 April to advocate for sport for development and peace and Sport Matters has delivered a series of campaign strategies to harness this opportunity:   

  • 2014: For the inaugural International Day of Sport for Development and Peace (IDSDP) on 6 April in 2013, Sport Matters hosted a celebration under the Sydney Harbour Bridge to put Sydney on the map in the global celebrations of sport for development and peace. Sport Matters Champions Petero Civoniceva, Pat Farmer and Liesl Tesch joined the event together with Christopher Woodthorpe, Director of the United Nations Information Centre for Australia, New Zealand and the South Pacific
  • 2015: Sport Matters joined forces with the Campaign for Aid in Australia and engaged a host of Australian sporting and development partners including ChildFund Australia. CBM Australia, Australian Disability and Development Consortium, Volleyball Australia, Football United and World Vision’s One Goal Australia programme
  • 2016: With the introduction of the Sustainable Development Goals (SDGs), Sport Matters joined the global “I play for SDGs” campaign and encouraged our partners and friends around the world to share why sport matters to them on our dedicated website form
  • Find out more about Sport Matters’ IDSDP advocacy goals

How can you join the celebrations for IDSDP on 6 April this year?   

On social media:

  • Use dedicated international hash tags in your communications: #IDSDP2017 #IDSDP #WePlayTogether #Sport4BetterWorld
  • Use athlete champions, your organisation’s decision makers, and media and communications teams to spread powerful quotes and images that tell the story about how sport is making an impact within your organisation
  • Send in your Facebook, Twitter and Instagram handles in advance and Sport Matters will help share your communications with its international SDP network via sportmattersAU
  • Sport Matters will also help prepare and share social media content on 6 and 7 April. They will be collecting photo and video content during the regional Olympic conference in Nadi, Fiji, on Thursday 30 and Friday 31 March to help develop Oceania content for IDSDP

In Sydney at NRL Central in Moore Park on 6 April:

  • Join Sport Matters on 6 April at NRL Central in Moore Park in Sydney from 10am – 11.30am. They will bring together some of Australia’s largest sporting codes as well as their aid and development partners with Sydney’s sporting venues at Moore Park, Allianz Stadium and Sydney Cricket Ground as its backdrop
  • Please RSVP by close of business on Monday 3 April 2017. Sport Matters will have its large #IDSDP letters for the signature photos that will be beamed around the world and if you can’t be there in person you can follow the action on the live-stream
  • Visit the Sport Matters website


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Monday, April 3, 2017 - 10:43


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