Project Play Summit 2025

In Spring 2025, the Sports & Society Program is bringing its signature event to the Bay Area and the beautiful campus of the University of California, Berkeley.

It’s our first time on the West Coast since the launch of Project Play in 2013 and we’re planning to make it the best yet. California is the nation’s largest youth and school sports market, host to the upcoming FIFA Men’s World Cup and Los Angeles Olympics and Paralympics, and a center of innovation in sport, tech and play. The Summit sells out early every year, so don’t miss your chance to join other change-makers shaping the future of youth sports.

Tentative Schedule of Events

Monday, March 24 — Tuesday, March 25
University of California, Berkeley

Day 1

8:00 AM - 5:00 PM
Registration, Networking, Plenary Sessions, Breakout Sessions

5:00 PM - 7:00 PM
Opening Night Reception

Day 2

7:30 AM - 9:00 AM
Optional Wellness Activities

9:00 AM - 10:00 AM
Networking Breakfast

10:00 AM - 4:00 PM
Breakout Sessions

What to Expect

Whether you're a coach, administrator, non-profit executive, fitness advocate, researcher, or other change-maker aiming to positively impact youth, the Project Play Summit is for you. As the nation’s premier gathering of leaders building healthy communities through sports, our conference welcomes 500+ attendees from across the U.S. and internationally.

Unrivaled Networking

Meet leaders from all eight sectors identified by Project Play as essential to youth development:

Community Recreation Groups
National Sport Organizations
Policymakers & Civic Leaders
Education
Parents
Public Health
Business & Industry
Tech & Media

Thought Leadership

The 2025 Summit will explore key themes, including:

Health & Safety
Tech for Good
Coaching
Communities
Youth Voice

We’ll discuss strategies to reach 63% youth sports participation by 2030, a goal set by the government’s Healthy People 2030 initiative. Participate in our 63X30 roundtable, gain insights from the State of Play report, and hear from grassroots innovators, youth, policymakers, national sports leaders, best-selling authors, and top citizen-athletes.

Action

Join us as funders and organizations announce new programs and commitments. Learn how communities, businesses, and governments can collaborate to improve access and ensure quality sports experiences for all kids.