Webinar: Digital, Data and AI in Women's Football
On June 17th, 2026, the READY team hosted a one-hour virtual session exploring the new snapSHOT report on digital, data and AI capabilities in women’s football, drawn from consultations with 27 women’s football clubs and two leagues across 16 countries.
Topics included key insights, good practice examples and practical next steps for approaching digital, data and AI as foundations for commercial and audience growth.
Data Talks founder Stefan Lavén shared why fan data is one of women’s football’s biggest commercial opportunities, and how clubs and leagues can use it more strategically.
View more about READY in the Discover AI website section on sportanddev.
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