“Women must benefit from equal opportunities to men, in sport and society”

sportanddev: What progress has been achieved for gender equality in professional football? What needs to be improved?
Sandrine Dusang: France has evolved significantly on gender equality. However, a lot needs to be done and some clubs must be restructured. Clubs such as Olympique Lyonnais, Paris Saint-Germain or Montpellier Hérault Sport Club have a really professional structure and they ensure that girls gain from it. Girls need infrastructures to progress. Efforts should also be continued to structure weaker clubs, to make girls more successful and the French championship more homogeneous. I personally won’t talk about wage equality but more about equity and allowing women to train under the same conditions as men. That is that women can access fields, changing rooms and medical staff, so the level of women’s football will continue to evolve.
How would you describe the evolution of media coverage in women’s football?
I think that we can’t complain, neither in France nor at football level. Football is rather well mediatised for a sport practised by women. The biggest matches are broadcast on TF1 and Canal+ shows all of the World Cup matches. This proves that there is an evolution. In my opinion, media realised that there is something to do in this sector, as sponsors and partners did, and especially because there is still plenty of room to grow. With men, all has already been in place for some time, it is now on a “classical pattern”. With women, media and sponsors can gain ground, so there is a resurgence of interest.
Do you think that the Women's World Cup 2019 represents a turning point in women’s football history, as highlighted by Brigitte Henriques1?
I tend to agree with that. We already noticed a little boom in 2011 when France advanced to the semi-finals for the first time. We saw a change in terms of media coverage and an increase in the number of club registrations. Of course, the fact that the WWC takes place in France will speed up the women’s football development and we have already noticed the craze that it provokes in the public. However, this enthusiasm remains quite surprising because we did not expect that 10 million viewers would watch the first match, or that stadiums would be full for each match of the French team and some other matches would almost be full. I agree with Brigitte Henriques and believe that this WWC could represent a turning point, especially since it allows to test organisational capacities and for now, feedback is quite positive.
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