#WorldAtHerFeet: Women’s football shatters records but obstacles still stand in way of progress, says BCW report
The URL has been copied
The URL has been copied
people sit on bar stools on a stage
Ahead of the FIFA Women's World Cup 2019, BCW have launched their #WorldAtHerFeet report on the future of women's football. The report consults leaders and key members of the game, and identifies areas for improvement along with recommendations to push for gender equality in sport.

2019 is shaping up to be a year of transformation for women’s football with record-breaking crowds, major sponsorship deals and increasing levels of coverage. The women’s World Cup (7 June - 7 July) could reach a billion viewers and eclipse the Cricket and Rugby World Cups. But obstacles still stand in the way of progress and equality in the female game, according to the #WorldAtHerFeet report unveiled today by Burson Cohn & Wolfe (BCW).

The 50-page report takes stock of the current state of play and future of women’s football, gathering views from those who know the game best including star players such as Eugénie Le Sommer (Lyon and France), Eniola Aluko (Juventus and England) and Tessa Wullaert (Manchester City and Belgium), a top referee, officials from the sport’s governing bodies, commercial experts and fans. The authors share insights into how the women’s game can seize opportunities to build on its breakthrough, as well as recounting their own personal stories of success – and frustration.

Overall, a positive story emerges from the report, but it spotlights the major challenges that women’s football continues to face.


All countries
All regions
Football (Soccer)
Sustainable Development Goals
5 - Gender equality
Target Group
Girls and women

Related Articles

image featuring Saint Lucia Government Resentatives-EU Officials, School Principals and Teachers as well as other stakeholders and SSF mentors.

EU-Funded Including Us Program Launched in Saint Lucia

Nova Alexander
The URL has been copied
young women high five each other

Filipino-New Zealand Youth Leader Empowers Girls Through Basketball Referee Program

sportanddev.org Community
The URL has been copied
east africa cup 2024

East Africa Cup 2024 Goes Beyond Football for East African Youth

Svein Olaf Evjen Olsen
The URL has been copied
The image features five people standing in a line with a black background.  The people in the image smiling after playing Netball  There are two logos on the image; World Netball Foundation and Maitrayana. There is also wording below the two logos which says "Creating a Better World Through Netball"

Girls in India Empowered by New Partnership between World Netball Foundation and Maitrayana Charity Foundation

Monica Golding
The URL has been copied