Sport fans on sustainablity
FuturePlus, worked with text analytics specialist Relative Insight to ascertain whether fans’ conversations about sport and sustainability have changed.

FuturePlus and Relative Insight analysed online conversations from the past five years to see how discussions had changed in that time. The results showed how dynamic and unpredictable fans’ attitudes to sustainability are.

The analysis showed that while some fans showed a greater understanding of sports’ impact, many still subscribe to the opinion that sustainability shouldn’t have a place in sports. And they voice this opinion forcefully.

View the report here.

Publisher

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All countries
All regions
All sports
11 - Sustainable cities and communities
All target groups
https://www.sportanddev.org/research-and-learning/resource-library/report-shows-sport-bodies-have-lot-work-do-satisfy-public

Resource Details

SVG
Other
2023
Files
17411.01 KB, pdf

Tags

Country
All countries
Region
All regions
Sport
All sports
Sustainable Development Goals
11 - Sustainable cities and communities
Target Group
All target groups